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1 день назад

Manager, Digital Marketing

82 364 - 149 076$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Manager, Digital Marketing (Marketing Automation/Eloqua): Developing and implementing digital experience strategies that increase enrollment and persistence across multiple educational institutions with an accent on lifecycle KPIs, email nurturing, and conversion-focused initiatives. Focus on optimizing digital marketing technology, identifying opportunities across the student lifecycle, and mentoring marketing specialists.

Location: Chicago, IL, USA; hybrid schedule with four in-office days per week, Monday through Thursday

Salary: $82,364–$149,076 per year

Company

hirify.global provides technology-enabled healthcare education through five accredited institutions, serving more than 97,000 students.

What you will do

  • Develop and track digital experience KPIs across the full student lifecycle.
  • Identify lifecycle opportunities and implement conversion-focused initiatives with stakeholders.
  • Act as a subject-matter resource for email marketing, nurturing, and digital experience strategy.
  • Collaborate with technical leads to optimize the marketing technology stack and evaluate new tools.
  • Mentor a digital marketing specialist across strategies and tactics for multiple institutions.
  • Complete assigned duties and comply with organizational policies and standards.

Requirements

  • Bachelor’s degree in marketing or a related field.
  • Five years of marketing automation experience, including Eloqua.
  • Strong qualitative and quantitative analytical skills.
  • Leadership, initiative, and the ability to work in a fast-paced environment.
  • Excellent written communication, presentation, and project management skills.
  • Ability to work on a hybrid schedule with four days in the Chicago office each week.

Nice to have

  • Eloqua administration experience.

Culture & Benefits

  • Health, dental, vision, life, and disability insurance.
  • 401(k) retirement program with a 6% employer match.
  • Flexible Time Off policy.
  • 12 paid holidays.
  • Eligibility for an annual incentive program based on individual and organizational performance.

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