Head of Marketing (AI/Enterprise B2B)

Location: Scottsdale, Arizona, hybrid. The Symmetry office requires employees to work onsite approximately 2–3 days per week or more depending on the role. hirify.global also has offices in Denver, San Francisco, and New York City.

Salary: $186,400–$248,533 per year in Scottsdale and most remote locations; $219,600–$292,800 per year in San Francisco and New York.

Company

hirify.global provides payroll, health insurance, 401(k), HR, and payroll infrastructure products for small businesses, software platforms, and payroll platforms. Symmetry Software offers payroll tax APIs, software tools, and AI products for tax compliance.

What you will do

• Develop and execute comprehensive enterprise B2B marketing strategies, positioning, and brand messaging.
• Lead multi-channel demand generation, lead nurturing, digital marketing, SEO, content, and online presence initiatives.
• Build and mentor a multidisciplinary marketing organization covering demand generation, product marketing, lifecycle marketing, analytics, and sales enablement.
• Equip sales teams with technical product messaging, collateral, training, and tools to support bookings targets.
• Develop lifecycle marketing programs that improve retention and identify upsell and cross-sell opportunities.
• Use analytics and reporting to optimize campaigns, customer experiences, and marketing ROI.

Requirements

• 12+ years of B2B marketing experience, preferably in enterprise technology and technical products.
• 5+ years of experience building and leading enterprise marketing teams across multiple disciplines.
• Experience marketing AI, API, SDK, and SaaS products built for developers.
• Strong knowledge of digital marketing, content marketing, marketing automation, analytics, and data-driven decision-making.
• Excellent verbal and written communication skills, with the ability to explain complex technical concepts to diverse audiences.
• Hands-on leadership, strong execution, and effective collaboration with cross-functional teams.

Nice to have

• Payroll or fintech industry experience.

Culture & Benefits

• Full-time employment includes competitive base pay, benefits, and equity in the form of RSUs.
• AI tools and AI-native working practices are part of the role.
• Hybrid employees must maintain a secure, reliable, and consistent internet connection for non-office days.
• hirify.global supports an inclusive workplace and provides reasonable accommodations during the hiring process.