Growth Marketing Manager – Employer Markets (Healthcare)

Location: On-site at the San Diego headquarters or another company location; remote work may be approved by management based on business requirements. Domestic travel of up to 15% is required.

Salary: $71,614–$119,953 annually, depending on experience, education, qualifications, and other factors.

Company

hirify.global provides pharmacy benefit management, healthcare, and technology solutions for payers, providers, employers, and consumers.

What you will do

• Build and execute growth marketing plans focused on employer clients and aligned with business objectives.
• Develop and manage multi-channel campaigns across the employer decision-making funnel, from awareness through retention.
• Analyze market insights to shape campaign strategy, messaging, and channel selection for HR and benefits decision-makers.
• Create thought leadership content, including webinars, blogs, white papers, and case studies.
• Collaborate with sales, product, and analytics teams to maintain consistent employer-facing messaging and improve campaign performance.
• Track, measure, and report campaign effectiveness, using data to refine strategies and demonstrate ROI.

Requirements

• BS/BA and 5+ years of experience, or an equivalent combination of education and experience, including 2 years of subject-matter expertise in the relevant area.
• Deep expertise in the pharmacy benefit industry, including PBM offerings, value propositions, and the competitive landscape.
• Experience developing and executing campaigns and marketing strategies for employer decision-makers, especially HR leaders.
• Strong analytical, problem-solving, written, verbal, and presentation skills.
• High proficiency with Outlook, Word, Excel, PowerPoint, and Office 365.
• Must be able to work on-site in San Diego or another company location; remote work requires management approval. Visa sponsorship is not available.

Nice to have

• Proficiency with marketing automation platforms, CRM systems, and analytics tools.

Culture & Benefits

• Collaborative, high-performance environment focused on innovation, teamwork, and improving healthcare value.
• Medical, dental, vision, and wellness programs.
• Paid time off and company-paid holidays.
• 401(k) with company match, life and disability insurance, and incentive compensation.
• Tuition reimbursement and employee referral bonus.
• Core business hours are typically Monday through Friday, 8:00 a.m. to 5:00 p.m.; flexibility for nights, weekends, or holidays may be required.