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6 дней назад

Growth Marketing Manager (B2B SaaS)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Growth Marketing Manager (B2B SaaS): Building and optimizing demand-generation campaigns for a B2B SaaS platform serving accounting firms with an accent on webinars, email nurture, paid media, ABM, content, and funnel analytics. Focus on creating customer-led campaigns, improving pipeline conversion, and measuring campaign ROI across the full funnel.

Location: Remote, US-based

Company

hirify.global is a fast-growing SaaS startup providing a B2B platform for accounting firms.

What you will do

  • Own the demand engine from campaign planning through pipeline reporting across webinars, email nurture, paid and third-party media, social, web, SEO, events, and ABM.
  • Turn customer stories into case studies, newsletters, blog content, social posts, video assets, and sales materials.
  • Run the monthly webinar program, including promotion, registration pages, dry runs, and on-demand follow-up.
  • Drive event registrations, awareness, and follow-up in partnership with events marketing.
  • Build nurture tracks and campaigns in HubSpot, improve the sales handoff, and launch ABM plays in Influ2.
  • Track lead generation, sourced and influenced pipeline, funnel conversion, campaign ROI, and monthly performance reporting.

Requirements

  • 4+ years of growth, demand generation, or integrated marketing experience in B2B SaaS.
  • Demonstrated ability to create customer stories, case studies, blog posts, guides, newsletters, email campaigns, and landing page copy.
  • Experience marketing to back-office buyers in finance, operations, legal, or procurement.
  • Hands-on experience with marketing automation and analytics tools, including HubSpot, Salesforce, Google Analytics, WordPress, LinkedIn Ads, and Canva.
  • Experience running webinar or event programs that generated pipeline, with strong analytical and project management skills.
  • Ability to use AI tools in daily marketing workflows and explain the workflow.

Nice to have

  • Startup experience.
  • Experience with ABM platforms such as Influ2.
  • Hands-on experience with paid and third-party media tied to clear conversion goals.

Culture & Benefits

  • Remote, work-from-anywhere culture with flexible PTO.
  • Competitive pay and ownership of meaningful, challenging problems in a small, high-performing team.
  • Health, vision, dental, HSA/FSA, and mental health benefits.
  • $1,000 annual adventure travel reimbursement on the work anniversary.
  • Stock options for every full-time employee and 401(k) matching.
  • Values centered on ownership, trust, and relentless execution.

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