2 дня назад
Regional Marketing Leader (Insurance)
110 000 - 120 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Regional Marketing Leader (Insurance): Developing scalable regional and national B2B marketing programs that drive revenue growth, pipeline development, retention, and cross-sell with an accent on demand generation, carrier and COI relationships, and measurable ROI. Focus on localizing enterprise initiatives, analyzing regional performance through KPI dashboards, and building repeatable programs across markets.
Location: Remote - USA
Salary: $110,000–$120,000 annual
Company
Brown & Brown is an insurance company providing regional and national marketing support for revenue growth, customer retention, and cross-sell initiatives.
What you will do
- Develop and execute scalable regional marketing programs supporting new business growth, retention, cross-sell, and pipeline development.
- Partner with regional leadership, producers, sales teams, and national marketing stakeholders to identify market opportunities and priorities.
- Localize and deploy centrally developed national marketing initiatives within established guidelines.
- Lead COI, new business, carrier partnership, prospect marketing, and demand generation programs.
- Design repeatable national programs and adoption frameworks for deployment across regions.
- Analyze campaign performance, KPI dashboards, budgets, and ROI to guide prioritization and resource allocation.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 7+ years of B2B marketing experience, preferably in insurance or financial services.
- Strong written and verbal communication across digital, social, and print channels.
- Proficiency in the full Microsoft Office suite, especially PowerPoint.
- Knowledge of marketing systems and business-focused social media platforms, including LinkedIn, Facebook, and Instagram.
Nice to have
- Experience with HubSpot.
Culture & Benefits
- Meritocratic culture focused on initiative and customer outcomes.
- Medical, prescription, dental, vision, life, and disability insurance.
- ESPP, 401(k), student loan assistance, and tuition reimbursement.
- Mental health and enhanced advocacy services.
- Paid time off, holidays, partner discounts, and additional benefits.
- Inclusive workplace guided by the “The Power to Be Yourself” diversity, inclusion, and belonging motto.
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