Marketing Operations Manager (AI)

Location: On-site in the United States, focused on Santa Barbara, CA; Seattle, WA; or Kansas City, KS/MO. Candidates should reside in or be willing to relocate to one of these areas.

Company

hirify.global builds agentic healthcare communication solutions that help providers improve patient interactions across scheduling, referrals, intake, and post-visit care.

What you will do

• Administer, configure, optimize, and troubleshoot HubSpot, Salesforce integrations, and the broader marketing technology stack.
• Maintain marketing data quality, segmentation, enrichment, deduplication, consent management, and data governance.
• Build and optimize lifecycle stages, lead scoring, routing, sales handoffs, SLAs, recycling, and related processes.
• Create campaign standards, taxonomies, naming conventions, templates, workflows, tracking requirements, and QA processes.
• Translate repeatable marketing processes into AI-enabled workflows, skills, and agents using Claude and other AI tools.
• Partner with Marketing and Revenue Operations on reporting, analysis, systems, and process improvements.

Requirements

• 5–8 years of experience in B2B SaaS Marketing Operations, Revenue Operations, Marketing Technology, or a related discipline.
• Experience in healthtech or another complex B2B environment.
• Hands-on experience with marketing automation platforms; HubSpot experience is strongly preferred.
• Strong Salesforce knowledge and experience with lifecycle management, scoring, routing, campaign tracking, automation, and marketing data.
• Experience using Claude or other AI tools to build agents, workflows, skills, and automations.
• Comfort with Git/GitHub, repositories, and basic front-end or web-form work, plus strong systems thinking and cross-functional communication.

Nice to have

• Experience building AI-native workflows alongside marketing execution.

Culture & Benefits

• In-person work with local teams in focused U.S. office locations.
• Medical, dental, and vision coverage, flexible spending accounts, life and disability insurance, and voluntary benefits.
• Company equity and a 401(k) plan.
• Employee development funds and manager development resources.
• Company holidays, winter and summer breaks, and flexible time off.
• Employee Resource Groups and reasonable workplace accommodations.