9 дней назад
Digital Experience Manager (eCommerce)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Experience Manager (eCommerce): Creating and optimizing digital shopping experiences for Sorel’s direct-to-consumer ecommerce channels with an accent on digital merchandising, customer journey optimization, and conversion performance. Focus on managing website experiences, coordinating campaigns and product launches, leading A/B testing, and using analytics to improve engagement, average order value, and customer satisfaction.
Location: Hybrid role based at the headquarters near Portland, Oregon, United States; onsite four days per week
Company
Company operates consumer outdoor, footwear, apparel, and lifestyle brands, including SOREL.
What you will do
- Own the online customer experience roadmap across SOREL’s direct-to-consumer ecommerce channels.
- Manage website content, navigation, search, product discovery, conversion flows, usability, accessibility, and mobile experiences.
- Lead A/B testing and optimization initiatives to improve conversion rate, average order value, engagement, and customer satisfaction.
- Coordinate homepage updates, seasonal campaigns, promotional events, product launches, and the ecommerce site calendar.
- Oversee digital merchandising across category pages, product sorting, collections, landing pages, and promotional placements.
- Partner with Marketing, Creative, Merchandising, Technology, UX, development, planning, and buying teams to improve the customer journey and business performance.
Requirements
- Bachelor’s degree in Business, Marketing, eCommerce, Digital Media, or a related field.
- 7+ years of ecommerce experience in digital merchandising, UX, or digital experience management.
- Strong understanding of customer journeys and conversion optimization.
- Experience with web analytics platforms such as Google Analytics or Adobe Analytics.
- Familiarity with ecommerce platforms and content management systems; Salesforce Commerce Cloud is preferred.
- Strong project management, organizational, communication, and stakeholder management skills.
Nice to have
- Experience with premium consumer brands, footwear, apparel, outdoor, or lifestyle categories.
Culture & Benefits
- Customer-first, collaborative environment involving Marketing, Creative, Merchandising, Technology, UX, and development teams.
- Regular full-time benefits include a 401(k) plan with company match, medical, dental, vision, life insurance, disability coverage, flexible spending accounts, and a health savings account.
- Additional benefits include employee assistance counseling, wellness programs, employee discounts, and paid time off.
- Work is structured as a hybrid arrangement with regular onsite collaboration at the headquarters.
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