Performance Marketing Manager

Location: Toronto, Canada

Salary: $93,000–$116,200 per year

Company

Procter & Gamble is a global consumer products corporation.

What you will do

• Translate business, customer, and campaign objectives into digital media plans across paid social and other performance channels.
• Manage campaign setup, audience configuration, asset trafficking, tagging coordination, quality assurance, calendars, and partner handoffs.
• Monitor performance and optimize targeting, placements, bids, creative rotation, landing experiences, and budget allocation.
• Design and support test-and-learn plans to improve media efficiency and identify effective audience, message, channel, and asset combinations.
• Own performance tracking, reporting, insights, attribution considerations, and recommended next actions.
• Manage media budgets and collaborate with brand, sales, content, analytics, finance, agencies, and external partners.

Requirements

• Previous experience in paid media, digital marketing, analytics, ecommerce, or campaign operations.
• Strong understanding of paid social, search, programmatic, targeting, optimization, and campaign management.
• Experience with budget management, tracking, forecasting awareness, and return-on-investment optimization.
• Ability to interpret performance data, generate insights, and turn findings into concrete optimization actions.
• Comfort with media platforms, reporting tools, tagging workflows, dashboards, and campaign operations.
• Must be authorized to work in Canada; work authorization sponsorship is not available.

Culture & Benefits

• Work in a matrixed environment with brand, customer, sales, analytics, finance, agency, and external partners.
• Employment equity and diversity are supported across age, race, ethnicity, religion, ability, sexual orientation, and gender identity.
• Disability accommodations are available during recruitment, assessment, and selection.
• Online assessments are available in more than 20 languages, including Canadian French.

Hiring process

• Apply with a resume through the company careers site.
• Complete the application and required online assessments; applications are reviewed on a rolling basis.
• Assessment scores remain valid for 12 months, subject to the stated reassessment process.