AI Marketing Enablement Manager (AI)

Location: Hybrid in Canada; candidates must be based in Edmonton, Toronto, Vancouver, or Kitchener-Waterloo and attend the office at least one day per week according to the department schedule.

Salary: CAD 98,300–133,100 annual base salary, with a midpoint of CAD 115,700.

Company

hirify.global provides SaaS technology that helps small home service businesses manage quoting, scheduling, invoicing, payments, and customer experiences.

What you will do

• Own and advance the marketing AI enablement program, including tools, agents, MCP integrations, prompts, evaluations, documentation, and the AI roadmap.
• Build AI-powered tools, automations, assistants, and integrations for campaign planning, audience research, content, execution, reporting, experimentation, and optimization.
• Connect AI solutions to live advertising, analytics, and CRM data through integrations such as MCP servers.
• Establish evaluation, regression testing, and human-in-the-loop practices to keep AI solutions reliable and responsible.
• Identify frontier marketing use cases, analyze large volumes of creative and campaign data, and turn successful prototypes into reusable capabilities.
• Coach marketers, document reusable playbooks, track adoption and impact, and expand enablement across the marketing organization.

Requirements

• Hands-on experience using AI to materially improve marketing workflows or business processes through a real working prototype.
• Experience building AI-powered tools, agents, automations, custom assistants, integrations, or agent workflows connected to real data sources.
• Strong understanding of marketing disciplines such as demand generation, lifecycle, paid acquisition, SEO/GEO/AEO, content, marketing operations, analytics, or growth.
• Experience defining evaluations, testing outputs, and designing human-in-the-loop checkpoints for trustworthy AI solutions.
• Strong coaching, communication, systems-thinking, stakeholder-management, and prioritization skills.
• Must be based in Edmonton, Toronto, Vancouver, or Kitchener-Waterloo and able to attend the office at least one day per week.

Nice to have

• Experience in demand generation, growth, marketing operations, lifecycle, or performance marketing.
• Familiarity with HubSpot, Salesforce, Google Ads, Meta Ads, GA4, Tableau, Looker, Webflow, or related marketing and data tools.
• Familiarity with Claude, ChatGPT, Claude Code, OpenAI Codex, agent SDKs, MCP, LangGraph, n8n, Zapier, Make, evaluation tooling, and GitHub.
• Experience creating internal marketing tools, templates, workflows, or playbooks adopted by others.
• Experience with campaign measurement, funnel analysis, experimentation, attribution, segmentation, personalization, change management, or technical program management.

Culture & Benefits

• Collaborative and inclusive culture focused on transparency, innovation, and practical impact.
• Extended health benefits with fully paid premiums for body and mind.
• Retirement savings matching through RRSP, TFSA, or FHSA, plus stock options.
• Talent development, coaching, learning, and leadership programs.
• Pre-approved travel expenses covered for an in-person interview at the nearest hirify.global office.