4 дня назад
Senior Marketing Manager (Live Entertainment)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Marketing Manager (Live Entertainment): Leading the Swiss marketing strategy for Ticketmaster, including brand campaigns, event marketing, B2B lead acquisition, and B2C ticket sales with an accent on budget management, partner relationships, and commercial alignment. Focus on localising international campaigns, building opportunities with promoters and venues, analysing KPIs, and representing the brand across the Swiss live entertainment market.
Location: Zurich, Switzerland; regular travel within Switzerland and to Germany and Austria is required.
Company
A global live entertainment and ticketing business providing a large-scale ticket marketplace and enterprise tools for live events.
What you will do
- Lead the Swiss marketing strategy in collaboration with teams in Germany and Austria.
- Manage the Swiss marketing budget and align initiatives with commercial and B2B objectives.
- Localise international brand campaigns and create campaigns for local events to support ticket sales.
- Build relationships with presale partners, promoters, venues, media, and other local stakeholders.
- Connect marketing activity with sales targets, client pitches, and pipeline needs.
- Monitor the Swiss market, report on KPIs, analyse results, and represent the brand at industry events and in media engagements.
Requirements
- At least 5 years of marketing experience, ideally in brand, event, or B2B marketing.
- Strong knowledge of the Swiss event, sports, and music landscape.
- Experience with both B2B and B2C marketing, campaign delivery, events, and marketing KPIs.
- Professional proficiency in English, Swiss German, and French.
- Strong stakeholder, partner, communication, and relationship-management skills.
- Willingness to travel regularly within Switzerland and to Germany and Austria.
Culture & Benefits
- Full-time employment at 42.5 hours per week.
- Inclusive environment focused on belonging, integrity, reliability, and teamwork.
- Support for professional and personal development through new experiences and learning opportunities.
- Commitment to helping employees balance work and personal life.
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