Director, Marketing Campaigns

Location: St Louis Park, Minnesota, USA

Salary: $128,200–$187,933.33 USD per year

Company

hirify.global is a global knowledge, science, education, research, and publishing organization focused on transforming knowledge into practical impact.

What you will do

• Set and execute enterprise marketing campaign strategy across channels, audiences, and global markets.
• Lead campaign management, creative, and campaign analytics teams, including internal and agency partners.
• Own the annual campaign budget, forecasting, allocation, reporting, and performance optimization.
• Direct customer acquisition, adoption, engagement, conversion, and lifecycle nurture programs.
• Advance marketing automation, attribution, and campaign measurement capabilities.
• Partner with solution marketing, product, sales, agencies, vendors, and strategic partners on coordinated go-to-market execution.

Requirements

• Bachelor’s degree in marketing, business, or a related field, or equivalent professional experience.
• 10+ years of marketing campaign experience, including 3+ years leading and developing teams.
• Experience owning multi-channel campaigns with measurable revenue or pipeline outcomes and managing annual budgets.
• Expert knowledge of integrated campaigns across digital, email, paid media, and events.
• Advanced proficiency with marketing automation platforms such as Marketo, Eloqua, or HubSpot and CRM systems such as Salesforce.
• Expertise in campaign analytics, attribution modeling, conversion rate optimization, ROI analysis, executive communication, and team development.

Nice to have

• MBA or another advanced degree in marketing or business.
• Experience managing B2B and B2C campaigns across multiple sales channels.
• Experience in publishing, education, research, or another knowledge-driven industry.
• Experience leading a marketing technology migration or operational transformation.
• Familiarity with account-based marketing and advanced audience segmentation.

Culture & Benefits

• Focus on bold ideas, diverse perspectives, innovation, and measurable impact.
• Meeting-free Friday afternoons support focused work and professional development.
• Learning, community, and internal mobility programs are available.
• Competitive compensation and a comprehensive benefits package are offered.
• hirify.global is an equal opportunity employer and provides reasonable accommodation during the application process.