Marketing Analyst

Location: Hybrid role requiring at least three days per week in person at the Milton Park office in Oxfordshire, within commuting distance; the office is planned to relocate to Oxford city centre in late 2027 or early 2028.

Company

hirify.global operates within Informa and Taylor & Francis Group, an international academic publishing, business intelligence, knowledge, and events organisation.

What you will do

• Source, clean, transform, and analyse customer and marketing data.
• Build customer segmentation models and analyse customer behaviour for actionable insights.
• Develop and maintain interactive marketing dashboards and track key performance indicators.
• Support the design, implementation, and evaluation of data-driven marketing campaigns, including A/B testing.
• Contribute to forecasting, trend analysis, scenario modelling, and marketing strategy development.
• Present findings and recommendations clearly to marketing teams and stakeholders.

Requirements

• Proven experience as a customer or marketing analyst.
• Experience profiling and segmenting customer data.
• Proficiency in SQL and interactive dashboard development, ideally with Power BI or a similar tool.
• Experience implementing and analysing A/B tests.
• Strong communication, collaboration, analytical, problem-solving, and data-quality skills.
• Ability to work in person at the Milton Park office at least three days per week and live within commuting distance.

Nice to have

• Experience with Python, R, or Alteryx for data transformation and manipulation.
• Experience with statistical modelling techniques.
• Strong time management and commitment to continuous learning.

Culture & Benefits

• Flexible balanced working model combining office-based collaboration with remote work.
• 25 days of annual leave, a birthday day off, and three additional discretionary days during the holiday season.
• Four paid volunteering days per year.
• Private medical insurance, employee assistance and wellbeing support, life assurance, and optical and medical care.
• Pension scheme and Share Match plan.
• Inclusive, supportive environment focused on professional development, wellbeing, and work-life balance.