Lifecycle Program Marketing Manager (Remote)

Location: Costa Mesa, United States; remote, hybrid, or in-office work options are available

Salary: $82,644–$143,249 per year, plus variable pay opportunity

Company

hirify.global is a global data and technology company serving markets including financial services, healthcare, automotive, agribusiness, and insurance, with 25,200 employees across 32 countries.

What you will do

• Lead lifecycle strategy and execution for email, push, and SMS campaigns across the Home vertical.
• Launch new CRM campaigns, improve existing programs, and scale successful approaches.
• Measure campaign performance using open rates, click-through rates, product engagement, and related metrics.
• Partner with analytics teams to evaluate results, test hypotheses, and share actionable findings.
• Coordinate CRM plans with product launches, performance goals, and broader business initiatives.
• Use audience segmentation, A/B testing, and campaign data to improve messaging and customer engagement.

Requirements

• 7+ years of experience in email marketing, CRM, lifecycle marketing, or a closely related field.
• Experience delivering communication programs at enterprise scale.
• Experience measuring campaign performance and using results to guide campaign decisions.
• Experience working cross-functionally with product, marketing, and analytics teams.
• Experience managing multiple CRM or digital communication initiatives with overlapping deadlines.
• Bachelor’s degree in marketing, business, communications, or a related field.

Culture & Benefits

• People-first, inclusive, and purpose-driven culture.
• Medical, dental, vision, and matching 401(k) benefits.
• Flexible work environment with remote, hybrid, and in-office options.
• Flexible time off, volunteer time off, sick leave, vacation, and 12 paid holidays.
• Compensation package with a bonus plan and variable pay opportunity.