Director of Product Marketing

Location: Hybrid work based in U.S. locations including Chicago, New York, Boston, Philadelphia, Princeton, Bethesda, San Diego, Thousand Oaks, South San Francisco, Bellevue, Evanston, and Atlanta. The role combines working from home with on-site presence at clients or hirify.global offices. Travel is required for client-facing work.

Salary: $210,000–$233,500 annually, plus potential cost-of-living adjustments, bonuses, benefits, and relocation support.

Company

hirify.global is a management consulting and technology firm that combines data, science, technology, and human ingenuity to create solutions and products for clients, patients, caregivers, and consumers.

What you will do

• Develop marketing strategies and plans that position platform and product offerings for growth.
• Create competitive positioning, messaging, differentiation, and value propositions based on customer, market, and win/loss insights.
• Partner with product management on need and gap analysis, product roadmaps, pricing strategy, and product launches.
• Lead go-to-market planning, demand generation, sales enablement, customer case studies, demos, and thought leadership content.
• Track marketing performance metrics and optimize strategies through data-driven analysis.
• Hire, develop, and retain product marketing talent while providing day-to-day team leadership.

Requirements

• Bachelor’s degree in marketing, business administration, or a related field; an MBA is preferred.
• 15+ years of product marketing experience in platform or product companies, with a record of driving awareness, demand, and revenue growth.
• Deep understanding of platform and SaaS business models, market dynamics, and customer needs.
• Experience managing and mentoring high-performing marketing teams.
• Strong strategic thinking, problem-solving, communication, stakeholder influence, and cross-functional collaboration skills.
• Must be authorized to work in the United States without requiring current or future employer visa sponsorship.

Nice to have

• MBA or equivalent advanced business education.
• Experience launching products in competitive markets and adapting to fast-changing priorities.

Culture & Benefits

• Hybrid work combining home-based work with on-site collaboration at clients and hirify.global offices.
• Comprehensive health, dental, vision, life insurance, retirement, leave, and bonus benefits.
• Custom learning pathways, milestone training programs, and internal mobility opportunities.
• Collaborative, client-focused environment with cross-functional development opportunities.
• Travel opportunities for client-facing projects and work across different environments and cultures.

Hiring process

• Submit an online application with a full set of official or unofficial transcripts.