Senior Marketing Manager (Gaming)

Location: London, hybrid

Company

hirify.global is a collective of creatives developing and publishing interactive entertainment experiences across a portfolio of games.

What you will do

• Own marketing strategy, planning, and execution across multiple games and projects.
• Develop end-to-end campaigns covering positioning, audiences, channels, and ongoing player engagement.
• Lead marketing for live service, early access, and back catalogue titles throughout their lifecycles.
• Track performance and communicate marketing ROI to stakeholders and partner studios.
• Collaborate with Creative, Social, PR, Production, studios, and external partners on integrated campaigns.
• Manage and develop team members through clear expectations and constructive feedback.

Requirements

• Significant experience in product marketing or a similarly broad marketing role.
• Experience working across the full marketing mix, including PR, influencers, paid media, and CRM.
• Experience marketing and growing live service games, ideally with early access launches and back catalogue titles.
• Experience working within a publisher, studio, or portfolio-focused environment.
• Knowledge of marketing tools on gaming platforms, including Steam.
• Previous people management experience and the ability to make decisions with imperfect information.

Culture & Benefits

• Hybrid work based in London.
• Values centered on experimentation, kindness, and excellence.
• Encouragement to challenge established thinking and experiment with new approaches.
• Focus on clear, honest feedback and empowering creative teams.