Creative Director of Copy (Healthtech)

Location: Remote, USA. Applicants must be authorized to work for any employer in the U.S.; employment visa sponsorship is not available.

Salary: $190,000–$205,000 annually.

Company

hirify.global is a digital health company using AI Digital Twin technology to help people improve and prevent chronic metabolic diseases such as type 2 diabetes and obesity.

What you will do

• Own Twin’s voice and tone across member, employer, health plan, broker, consultant, and union audiences.
• Maintain the Voice & Language Guide and build repeatable editorial systems, review workflows, and writer onboarding.
• Lead, mentor, and grow a small writing team while distributing workload and priorities.
• Set editorial plans for major content, including audience, goals, narrative structure, optimization, and key points.
• Write and edit high-visibility content such as brand manifestos, executive thought leadership, and campaign centerpieces.
• Partner with Product Marketing, Design, BD/Sales, campaign owners, and clinical/legal reviewers to ensure coherent, claims-sensitive content.

Requirements

• 7+ years of copywriting or content strategy experience, including leadership or mentoring of writers.
• Meaningful experience in healthcare, health tech, or another complex and regulated buyer environment.
• Portfolio demonstrating both consumer/emotional writing and B2B/executive writing.
• Experience translating brand strategy and voice guidelines into systems that teams can use consistently.
• Ability to work hands-on as a writer and editor while leading people and representing brand voice decisions.
• U.S. work authorization for any employer is required.

Nice to have

• Experience building or running a formal brand voice or style guide.
• Executive ghostwriting or founder-voice experience.
• Familiarity with claims and clinical review processes in regulated industries.
• Experience mentoring writers from junior to senior levels.

Culture & Benefits

• Remote role with a global team.
• Equity participation opportunity.
• Unlimited vacation with manager approval.
• Paid parental leave, including 16 weeks for delivering parents and 8 weeks for non-delivering parents.
• Employer-sponsored healthcare, dental, and vision coverage, with family coverage and HSA/FSA options.
• 401(k) retirement savings plan.