6 дней назад
Senior Marketing Analytics Manager (AI)
150 000 - 175 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Marketing Analytics Manager (AI) (Marketing Analytics/Growth): Building the targeting, measurement, and business intelligence foundation for member activation across email, SMS, direct mail, in-app, and employer-led channels with an accent on Snowflake, SQL, experimentation, attribution, and lifecycle analytics. Focus on designing scalable data pipelines and governance, defining trusted growth metrics, and using AI to improve campaign personalization and engagement reporting.
Location: New York City office, Financial District; required in-office work on Tuesday, Wednesday, and Thursday
Salary: $150,000–$175,000 annual base salary, plus equity incentive and benefits.
Company
works to improve the U.S. healthcare system by identifying high-performing doctors, helping members access better care, and reducing healthcare costs through data-driven recommendations and incentives.
What you will do
- Own audience targeting, segmentation, and personalization data for email, SMS, and direct mail campaigns using Snowflake and Iterable.
- Partner with Engineering to troubleshoot upstream data issues and automate campaign data pipelines.
- Define and maintain KPIs, metric definitions, funnel and lifecycle analysis, performance reports, and Looker dashboards.
- Connect marketing activity with member behavior in the Garner app to improve engagement over time.
- Develop and execute A/B testing, incrementality measurement, and performance reporting for Growth Marketing.
- Build data governance workflows, documentation, QA practices, standardized metrics, and AI-enabled analytics tooling.
Requirements
- 4–6+ years of experience in marketing analytics, growth analytics, business intelligence, or a similar data-centric role.
- Hands-on proficiency with Snowflake, SQL, Python, and visualization tools such as Looker, Tableau, or Power BI.
- Experience with experimentation, A/B test design, statistics, measurement, and optimization.
- Strong analytical problem framing and communication skills, including the ability to define defensible metrics and communicate insights to marketing leaders and executives.
- Comfort using AI agents to build analyses, design dashboards, and validate results.
- Must work from the New York City office three days per week. Garner cannot sponsor or take over sponsorship of an employment visa.
Nice to have
- Growth marketing, B2C, B2B2C, or product-led growth expertise.
- Experience with customer funnel analytics, cohort and retention analysis, channel attribution, lifecycle messaging, targeting, segmentation, or personalization.
- Experience with Iterable, Braze, Salesforce Marketing Cloud, Klaviyo, or similar CRM and ESP event data.
Culture & Benefits
- Mission-driven work focused on improving healthcare outcomes and reducing costs at scale.
- High ownership, autonomy, urgency, accountability, and consistent coaching.
- Flexible paid time off and medical, dental, and vision plan options.
- 401(k) with company match and flexible spending accounts.
- Equity incentive participation and access to Teladoc Health.
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