4 дня назад
Growth Marketing, Sr. Associate – Emerging Media & Planning (Fintech)
94 000 - 108 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing, Sr. Associate – Emerging Media & Planning (CTV/Podcast): Owning CTV and Podcast paid media strategy, execution, agency relationships, and performance testing while coordinating integrated campaigns across paid marketing with an accent on incrementality studies, creative optimization, and cross-functional launch planning. Focus on evaluating channel inventory and targeting, translating measurement data into investment recommendations, and keeping complex campaigns aligned from brief to launch.
Location: Remote, with optional access to office space in Irvine, California. participates in E-Verify for newly hired employees.
Salary: $94,000–$108,000 annually, plus potential sign-on bonus, equity, discretionary cash bonus, and benefits.
Company
is a financial wellness company that helps people build long-term financial security through savings and investment products for kids, teens, adults, and parents.
What you will do
- Own CTV and Podcast paid media strategy, execution, performance, and end-to-end channel operations.
- Manage agency relationships and hold partners accountable for performance and delivery standards.
- Develop testing roadmaps covering audience targeting, creative formats, publisher mix, and buying strategies.
- Partner with Analytics on incrementality and lift studies, translating results into optimization and investment recommendations.
- Coordinate integrated paid-media planning, creative requests, tracking, QA, workback schedules, and campaign launches.
Requirements
- 3–5 years of experience in performance marketing or paid media.
- Hands-on experience running CTV and/or Podcast campaigns against performance KPIs.
- Deep familiarity with CTV ecosystems, streaming platforms, publisher relationships, inventory quality, targeting, and measurement.
- Experience with host-read, produced, and programmatic Podcast advertising, including dynamic ad insertion and podcast attribution.
- Strong analytical, agency-management, project-management, and cross-functional coordination skills.
- Experience designing or interpreting incrementality studies, MMM inputs, and channel-level performance reporting.
Culture & Benefits
- Remote-first work environment with optional office access in Irvine, California.
- Mission-driven work focused on helping everyday people build financial security.
- Medical, financial, and other benefits, including 401(k) eligibility.
- Vacation, sick time, and parental leave.
- Potential equity grants, sign-on bonus, and discretionary cash bonus awards.
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