Marketing Operations Manager (SaaS)

Location: Must be based in Canada

Compensation: CA$120,102 - CA$141,300 / year

Company

hirify.global helps finance teams work smarter by bringing clarity to complex planning and growth processes through data-driven collaboration.

What you will do

• Act as the technical owner of the marketing technology stack, including HubSpot and Salesforce integrations.
• Maintain lead capture, routing, scoring, and lifecycle management frameworks to ensure data integrity.
• Operationalize full-funnel automated nurture strategies and campaign workflows.
• Implement AI-enabled automation and reporting enhancements to improve data quality and decision-making.
• Develop reporting frameworks to provide visibility into campaign performance, pipeline impact, and ROI.
• Collaborate with Sales Operations to ensure seamless data flow between CRM and marketing systems.

Requirements

• 5+ years of experience in Marketing Operations, including process and tool administration.
• Proven experience owning or administering a marketing technology stack (HubSpot, Salesforce, or similar).
• Successful track record in B2B SaaS lead generation.
• Strong project management skills with experience in agile delivery frameworks.
• Ability to communicate complex technical concepts to non-technical stakeholders.
• Must be based in Canada.

Nice to have

• Experience with ZoomInfo, Salesloft, 6sense, or similar attribution platforms.
• Interest in AI and willingness to explore AI-driven solutions.

Culture & Benefits

• Competitive total rewards packages with annual reviews.
• Employee Stock Option Program and retirement savings matching.
• Comprehensive health and dental plans, including mental health support via Headspace.
• Generous leave options for vacation, wellness, and parental support.
• Support for professional development through education subsidies and learning programs.