Account-Based Marketing & Customer Advocacy Director (SaaS)

Location: United Kingdom; remote role with occasional travel within Europe

Company

hirify.global provides a strategic portfolio management platform that connects initiatives, investments, and resources, including AI-powered guidance and insights.

What you will do

• Own the Europe ABM strategy, target-account model, segmentation, investment priorities, and Sales/Marketing operating cadence.
• Lead 1:1, 1:Few, and 1:Many programs across digital, content, events, executive engagement, and personalized experiences.
• Build CXO roundtables, executive dinners, peer forums, customer advocacy programs, strategic hospitality, and thought leadership initiatives.
• Provide account intelligence on strategic accounts, buying groups, engagement gaps, and recommended interventions.
• Own measurement across engagement, pipeline, opportunity progression, expansion, revenue, ROI, and executive-program impact.
• Partner with Sales, Marketing, Customer Marketing, Content, Communications, and Digital Marketing Operations to build regional capability and shared accountability.

Requirements

• Significant experience in ABM, demand generation, field marketing, customer marketing, or integrated B2B marketing in an enterprise or SaaS environment.
• Demonstrated success building ABM strategy with Sales, including target-account planning, buying-group engagement, and senior-stakeholder alignment.
• Strong understanding of 1:1, 1:Few, and 1:Many ABM, full-funnel marketing, segmentation, campaign orchestration, executive engagement, and thought leadership.
• Commercial and analytical mindset with experience connecting account activity to pipeline, revenue, customer growth, and ROI.
• Experience with executive programs, CXO engagement, advocacy, strategic events, account intelligence, CRM, intent data, marketing automation, or AI-enabled marketing.
• Fluent English and willingness to travel occasionally within Europe.

Culture & Benefits

• Remote work support with flexible working hours and environment.
• Four company-wide paid Unplugged Days per year and generous region-dependent PTO.
• Region-specific benefits including parental leave, retirement, medical plans, and wellness support.
• Paid time to volunteer during Force for Good Week.
• Employee referral bonus program and social events.
• Weekly office lunches for hybrid team members.