Senior Field Marketing Manager (AI/Data)

Location: United Kingdom: Winnersh, London or the South East. Hybrid role with up to 25% travel.

Company

Qlik provides trusted data products, analytics, and AI solutions that help organisations reduce risk, control operating costs, and scale AI responsibly.

What you will do

• Own the UK field marketing strategy and plan, aligning activity with revenue, pipeline, and strategic account priorities.
• Develop targeted ABX programmes for enterprise and high-potential accounts.
• Partner with UK Sales leadership, Account Executives, BDRs, Customer Success, Alliances, and Marketing on coordinated account experiences.
• Create executive engagement programmes and integrated initiatives across events, digital, content, social, and account-based channels.
• Use customer, market, intent, account, and performance intelligence to prioritise investment and optimise programmes.
• Own the UK field marketing budget and measure pipeline creation, opportunity progression, account engagement, acquisition, and expansion.

Requirements

• 8+ years of B2B marketing experience, including significant field marketing and/or account-based marketing experience.
• Experience supporting enterprise Sales organisations and complex B2B buying cycles.
• Proven ability to drive pipeline creation, opportunity acceleration, and account engagement.
• Strong understanding of ABM/ABX, account-based selling, partner ecosystems, data analysis, and enterprise revenue growth.
• Experience with Salesforce, Marketo, LinkedIn, and intent platforms such as 6sense.
• Strong executive presence, stakeholder management, collaboration, accountability, and willingness to travel up to 25%.

Nice to have

• Experience in enterprise software, SaaS, data, analytics, or AI technology.
• Experience using AI-powered tools, automation, and emerging technologies to improve marketing effectiveness.

Culture & Benefits

• Flexible, diverse, and international work environment.
• Culture focused on innovation, technology, collaboration, and openness.
• Career progression pathways and mentoring programmes.
• Additional days for changing the world and personal development.
• Opportunities to participate in corporate responsibility programmes.