7 дней назад
Senior Growth Marketing Manager (Healthcare)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Growth Marketing Manager (Healthcare): Accelerating adoption of pharma services among healthcare providers through multi-channel CRM campaigns, pharma launches, and B2B marketing initiatives with an accent on provider engagement, prescription growth, and client-facing collaboration. Focus on designing data-driven campaigns, testing and optimizing growth tactics, scaling go-to-market playbooks, and communicating BlinkRx’s value to pharmaceutical partners.
Location: New York, NY, United States
Company
is a healthcare technology company developing BlinkRx and Quick Save to make prescriptions more accessible and affordable.
What you will do
- Develop and execute strategic marketing plans for new pharmaceutical launches, including multi-channel account-based CRM campaigns.
- Design, measure, test, and optimize marketing tactics that increase healthcare provider engagement and prescription growth.
- Manage relationships with pharmaceutical brand marketing teams and advise clients on integrating BlinkRx into existing marketing capabilities.
- Refine go-to-market playbooks and create educational content for healthcare providers, field teams, and pharma partners.
- Develop scalable strategies and materials for client success, including in-person and virtual client meetings.
- Build B2B marketing campaigns that support lead generation for business development.
Requirements
- 8+ years of marketing experience, including 3+ years in pharmaceutical or healthcare marketing.
- Experience driving growth marketing results, activating healthcare providers, and partnering with pharmaceutical manufacturers.
- Strong data-driven marketing skills, including campaign measurement and A/B testing.
- Ability to communicate complex value propositions and technical concepts clearly to expert and non-expert audiences.
- Experience managing internal and external creative teams, with strong project management and organizational skills.
- Experience with Salesforce and Salesforce Marketing Cloud or a similar marketing CRM platform.
Culture & Benefits
- Collaborative, cross-functional environment spanning business development, revenue operations, provider access, product, finance, legal, operations, and marketing.
- Opportunity to support healthcare products used by millions of patients.
- Culture focused on continuous learning, curiosity, and developing new approaches to healthcare innovation.
- Equal opportunity workplace committed to diversity and non-discrimination.
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