7 дней назад
Growth Specialist (Paid Social & Programmatic)
65 000 - 85 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Specialist (Paid Social & Programmatic): Building and optimizing paid media campaigns across Meta, TikTok, programmatic, and emerging platforms with an accent on campaign execution, creative testing, performance analysis, and measurement. Focus on designing experiments, identifying performance drivers, translating creative results into recommendations, and evaluating the incremental business impact of paid media.
Location: Detroit, Michigan, United States
Salary: $65,000–$85,000 annually, plus benefits, equity, and discretionary bonuses.
Company
is a Detroit-based technology and ecommerce platform connecting buyers and sellers of high-demand sneakers, apparel, accessories, electronics, collectibles, and other consumer goods through dynamic pricing and real-time market data.
What you will do
- Build, launch, manage, and optimize campaigns across Meta, TikTok, programmatic, and emerging advertising platforms.
- Own budgets, audiences, bidding, placements, creative rotation, campaign QA, taxonomy, tracking, and documentation.
- Monitor performance, investigate anomalies, and produce recurring analyses explaining results and recommended next steps.
- Design and execute experiments across audiences, objectives, bidding strategies, placements, creative, and campaign architecture.
- Track creative performance across concepts, hooks, formats, creators, and products, translating findings into recommendations for future assets.
- Support incrementality and measurement experiments while researching new media opportunities and growth channels.
Requirements
- 2–4+ years of hands-on paid media or growth marketing experience.
- Strong experience with Meta Ads Manager; TikTok and/or programmatic experience is strongly preferred.
- Strong analytical skills and comfort working with campaign and business performance data.
- Understanding of experimentation, incrementality, and the business impact of paid media.
- Strong attention to detail, campaign execution, quality assurance, and independent work.
- Interest in creative strategy and developing broad expertise across multiple growth channels.
Culture & Benefits
- Opportunity to work across paid social, programmatic, creative strategy, experimentation, and broader growth channels.
- Medical and dental benefits.
- Equity and discretionary bonus opportunities.
- Work with a global marketplace serving customers and sellers across consumer goods categories.
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