8 дней назад
Growth Manager: Social, Programmatic & Creative (Ecommerce)
110 000 - 130 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Manager: Social, Programmatic & Creative (Ecommerce): Driving customer acquisition and business growth through paid social, programmatic media, and creative testing with an accent on incrementality, experimentation, and performance measurement. Focus on building campaigns across Meta, TikTok, display, streaming/CTV, and emerging platforms, translating performance data into creative hypotheses, and scaling validated investment opportunities.
Location: Detroit, MI, United States
Salary: $110,000–$130,000 per year, plus benefits, equity, and discretionary bonuses.
Company
is a Detroit-based technology and ecommerce platform connecting buyers and sellers of high-demand sneakers, apparel, accessories, electronics, collectibles, and trading cards through dynamic pricing.
What you will do
- Own strategy, execution, and performance across Paid Social and Programmatic, including Meta, TikTok, display, streaming/CTV, and emerging platforms.
- Develop channel investment strategies for incremental customer acquisition, business growth, scale, efficiency, and experimentation.
- Build, launch, optimize, and troubleshoot campaigns directly within advertising platforms.
- Create a structured testing program covering messaging, formats, creators, products, audiences, and placements.
- Translate media and creative performance into insights, hypotheses, briefs, and testing roadmaps for Creative, Brand, and cross-functional partners.
- Partner with BI, Product Marketing, Lifecycle, and App Growth teams on measurement, launches, new customer experiences, and experimentation.
Requirements
- 4+ years of hands-on performance or growth marketing experience, ideally in ecommerce, marketplaces, or consumer technology.
- Deep expertise in Meta with meaningful experience across TikTok and programmatic media.
- Experience managing and scaling significant paid media budgets.
- Strong understanding of incrementality, experimentation, attribution, and the limitations of platform-reported performance.
- Strong analytical skills, creative strategy instincts, and experience developing data-driven creative hypotheses and testing plans.
- Experience evaluating new channels, working with creative teams or agencies, and coaching or managing junior marketers.
Culture & Benefits
- Hands-on, player-coach operating model combining strategy, execution, experimentation, and team development.
- Benefits may include medical and dental coverage.
- Equity and discretionary bonus opportunities are available.
- Collaborative work with Brand, Creative, BI, Product Marketing, Lifecycle, App Growth, agencies, and platform partners.
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