Director of Growth (Media)

Location: Dallas, TX, United States

Company

hirify.global is an independent media company producing subscription video, radio, on-demand podcasts, digital print, and other distributed publishing products.

What you will do

• Develop and execute omnichannel strategies for audience engagement, customer acquisition, subscriptions, retention, and revenue growth.
• Lead subscription growth initiatives, including conversion, activation, churn reduction, and subscriber lifetime value optimization.
• Own email, CRM, segmentation, personalization, automation, and lifecycle customer journeys.
• Provide strategic leadership for e-commerce, merchandising, promotions, product strategy, and customer experience.
• Establish KPIs, analyze customer and marketing data, and translate findings into business recommendations.
• Partner with marketing, content, product, technology, finance, operations, and executive leadership while leading internal teams, agencies, and vendors.

Requirements

• 7–10+ years of progressive experience in marketing, growth marketing, lifecycle marketing, e-commerce, subscriptions, consumer marketing, or a related field.
• Proven success developing omnichannel strategies and growing revenue, customers, subscribers, or engagement through data-driven initiatives.
• Strong understanding of customer acquisition, conversion, retention, lifecycle marketing, and customer lifetime value.
• Experience with email marketing, CRM, segmentation, automation, customer journeys, e-commerce, and digital merchandising.
• Strong analytical, communication, cross-functional leadership, budgeting, forecasting, and performance-reporting skills.
• Ability to balance strategic thinking with hands-on execution and build new programs in a fast-moving environment.

Culture & Benefits

• Entrepreneurial environment focused on innovation in entertainment media and publishing.
• Opportunity to work across content, personalities, subscriptions, commerce, digital products, and audience relationships.
• Role includes collaboration with executive leadership and ownership of measurable growth and revenue objectives.