VP Global Marketing (AI)

Location: Hybrid or remote, reporting into an office in Pennsylvania or North Carolina; hybrid workers attend the office two days per week.

Company

hirify.global provides SaaS solutions and consultancy services that support pharmaceutical companies, CROs, government agencies, and academic institutions in drug discovery and research.

What you will do

• Lead global product commercialization, positioning, pricing, monetization, and portfolio strategy across SaaS, services, and bundled offerings.
• Build demand generation programs that improve website enquiry-to-MQL conversion, MQL-to-SQL conversion, and pipeline impact.
• Develop customer marketing, advocacy, case studies, testimonials, and lifecycle engagement to support renewals, upsells, and retention.
• Strengthen hirify.global’s brand and category position in preclinical discovery and drug development through technical content and creative campaigns.
• Mature the existing AI-enabled marketing model and improve engagement velocity, reporting cadence, conversion metrics, and business intelligence.
• Build and lead a distributed global marketing team while managing budgets, agencies, technology, and executive-level communication.

Requirements

• Proven experience developing product narratives, positioning strategies, pricing frameworks, and portfolio decisions based on market fit and commercial viability.
• Track record delivering and maturing AI-enabled marketing strategies with measurable business outcomes.
• Several years of B2B experience in pharma, biotech, clinical software, or preclinical discovery, with knowledge of scientific workflows and drug development lifecycles.
• Experience leading a global marketing organization at head-of-function level with direct reporting to a CEO or Chief Commercial Officer.
• Strong commercial understanding of marketing automation, CRM, digital attribution, SaaS unit economics, and pricing strategy.
• Ability to work from or report into an hirify.global office in Pennsylvania or North Carolina; hybrid workers must attend the office two days per week.

Culture & Benefits

• Flexible hybrid and remote working with a one-off home-working allowance.
• Development opportunities for personal and technical growth.
• Medical, dental, vision, life, short-term disability, and long-term disability insurance.
• 401(k) matching plan, flexible spending account, and health savings account.
• 15 days of vacation, public holidays, and a vacation buy-and-sell scheme.
• Solutions-focused environment with autonomy and a distributed global team.