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4 дня назад

Customer Marketing Manager (AI)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Customer Marketing Manager (AI) (B2B healthcare marketing): Designing and leading end-to-end customer marketing campaigns that expand adoption of telehealth programs with an accent on lifecycle marketing, customer education, and data-driven growth. Focus on identifying cross-sell and upsell opportunities, launching product-led campaigns, and reporting campaign impact to cross-functional and executive stakeholders.

Location: United States — Remote

Company

hirify.global provides telehealth support solutions that help healthcare companies deliver virtual care to patients across all 50 states.

What you will do

  • Partner with Customer Success on strategic account planning and identify expansion opportunities.
  • Build customer campaigns that promote best practices and new programs.
  • Develop educational content with the Content team to help clients expand their offerings.
  • Execute integrated campaigns across email, events, content, and lifecycle channels.
  • Run product-led growth campaigns that increase awareness and adoption of new products.
  • Analyze customer and usage data, prioritize cross-sell and upsell opportunities, and report results to stakeholders and executives.

Requirements

  • 3–5 years of professional experience, including 3+ years in customer or lifecycle marketing at a B2B company.
  • Experience working with Customer Success or Account Management on account planning and campaign-based marketing.
  • Strong command of lifecycle marketing across email, events, content, and other channels.
  • Experience using data to identify cross-sell and upsell opportunities.
  • Ability to use AI for data analysis, ideation, first-pass copywriting, and improving future campaigns.
  • Builder mindset with ownership, speed, curiosity, and attention to detail.

Nice to have

  • HubSpot experience.
  • Experience in healthcare or health tech.

Culture & Benefits

  • Remote work within the United States.
  • Flat organizational structure with autonomy to bring ideas forward and execute them.
  • Culture centered on autonomy, competence, and belonging.
  • Opportunity to lead the customer marketing function from ideation through execution and reporting.

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