7 дней назад
Senior Manager, Field & Event Marketing (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Field & Event Marketing (SaaS): Building and scaling global field and event marketing programs across North America, EMEA, and APAC with an accent on integrated campaigns, customer engagement, and pipeline generation. Focus on optimizing event ROI, coordinating cross-functional programs, managing vendors and budgets, and adopting AI-powered marketing tools.
Location: Remote, United States; the posting lists Denver, CO.
Company
is a SaaS company providing inventory management software.
What you will do
- Own and scale the global field and event marketing program across North America, EMEA, and APAC.
- Lead strategy and execution for trade shows, conferences, roadshows, customer events, partner activations, webinars, and hosted experiences.
- Develop integrated pre-event, onsite, and post-event campaigns with Demand Generation, Product Marketing, Digital Marketing, Customer Marketing, and Creative.
- Align initiatives with Sales, Product, Customer Success, Partnerships, and senior leadership priorities.
- Measure campaign performance and event ROI to improve programs and demonstrate contribution to pipeline and revenue.
- Manage budgets, agencies, vendors, event operations, and the adoption of AI-powered marketing tools.
Requirements
- 5–7 years of B2B marketing experience, including significant field marketing, event marketing, or integrated campaign management experience.
- Experience building or scaling field marketing programs in a SaaS or high-growth technology company.
- Experience planning and executing regional events, conferences, customer events, and executive experiences with measurable business results.
- Cross-functional experience with Sales, Product, Customer Success, and Marketing teams.
- Strong project management, communication, stakeholder management, analytical, and campaign optimization skills.
- Ability to work remotely in the United States.
Culture & Benefits
- Medical, dental, and vision benefits with a 401(k) company match program.
- Flexible PTO policy.
- Remote work flexibility supporting work-life balance.
- Diverse and inclusive workplace.
- Company-sponsored events and collaboration with a global marketing team.
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