4 дня назад
Demand Generation & Field Marketing Manager (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Demand Generation & Field Marketing Manager (SaaS): Planning and executing integrated demand generation campaigns, ABM programs, and bespoke in-person events with an accent on pipeline creation, event execution, and campaign performance tracking. Focus on coordinating cross-functional stakeholders, managing vendors and budgets, using HubSpot and Salesforce, and applying AI tools to campaign and event operations.
Location: Fully remote; candidates must be based in Spain or Argentina
Company
Cloud-native spatial analytics platform providing visualization, analytics, and application development tools for location data.
What you will do
- Plan and execute integrated demand generation campaigns across email, paid media, and content syndication.
- Own workshops, roundtables, dinners, and sponsor activations from concept through on-site execution.
- Design non-digital ABM programs including direct mail, executive gifting, and account-specific collateral.
- Partner with Sales and Solutions Engineering to identify target accounts, build guest lists, and generate qualified pipeline.
- Manage event vendors, venues, budgets, and campaign and event tracking in HubSpot and Salesforce.
- Use AI tools to improve campaign builds, reporting, and event logistics; travel approximately twice per year for events.
Requirements
- 4+ years of experience in demand generation, field marketing, or event marketing, ideally in B2B SaaS.
- Experience running small-to-mid-scale in-person events end-to-end.
- Familiarity with account-based marketing and field and event programs.
- Hands-on experience with HubSpot, Salesforce, or comparable marketing automation and CRM platforms.
- Strong project management, communication, data analysis, and cross-functional collaboration skills.
- Excellent English communication skills required; Spanish is a plus.
Nice to have
- Experience in B2B SaaS marketing.
- Spanish language skills.
Culture & Benefits
- Remote-first work environment.
- Annual bonus of up to 10% based on company objectives.
- Employee Stock Options Plan.
- Private medical insurance, flexible compensation, education stipend, and remote work stipend.
- English classes.
Hiring process
- Screening.
- Hiring manager interview, test, and second interview.
- Final interview followed by an offer.
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