Head of Sales, Canada

Location: Canada

Annual salary: $225,000–$270,000 CAD

Company

hirify.global is a global product design and technology company behind the Shark and Ninja consumer brands, developing lifestyle products sold through retailers, e-commerce channels, and distributors worldwide.

What you will do

• Own the Canadian strategy, annual and multiyear business plan, P&L, revenue, margins, market share, operating expenses, working capital, and profitability.
• Lead the commercial agenda across brands, categories, retail channels, e-commerce, direct-to-consumer operations, and strategic partnerships.
• Build executive relationships with national and regional retailers, marketplaces, distributors, agencies, and other business partners.
• Localize the Canadian portfolio and go-to-market plan, including assortment, launches, pricing, promotions, demand planning, and channel strategy.
• Coordinate forecasting, inventory, supply chain, marketing, digital commerce, product launches, customer service, and financial management.
• Build high-performing leadership teams, strengthen succession planning and organizational capability, and ensure compliance with Canadian federal and provincial requirements.

Requirements

• 15+ years of progressive business leadership experience, including responsibility for a country, business unit, or major commercial organization.
• Experience as a Head of Sales, Country Manager, General Manager, Commercial Vice President, or comparable executive with substantial P&L ownership.
• Deep knowledge of the Canadian consumer-products landscape, including retail, e-commerce, direct-to-consumer, customer, competitive, and regional dynamics.
• Experience leading branded consumer products, retail, e-commerce, durable goods, consumer technology, or another innovation-led business.
• Experience with complex commercial negotiations, senior customer relationships, multidisciplinary teams, and global matrixed organizations.
• Full professional fluency in English and a bachelor’s degree in a relevant field or equivalent experience.

Nice to have

• Professional fluency in French, particularly for Quebec-related responsibilities.
• MBA or another relevant advanced degree.
• Experience in small appliances, consumer technology, home products, beauty technology, or adjacent categories.
• Experience managing direct retail and distributor-led business models across Canada and the United States.
• Experience scaling high-growth businesses, entering new categories, or leading organizational transformation.

Culture & Benefits

• AI-native culture focused on experimentation, new tools, and meaningful consumer impact.
• Medical, dental, and vision insurance, flexible spending accounts, and an HSA with company contribution.
• 401(k) retirement plan with matching, employee stock purchase program, life and disability insurance.
• Paid time off, company holidays, parental leave, wellness programs, and backup child and eldercare days.
• Learning programs, product discounts, referral bonuses, and an inclusive environment supporting professional growth.