1 день назад
Field Marketing & ABM Manager (AI)
110 000 - 150 000GBP
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Field Marketing & ABM Manager (AI): Building Serval’s EMEA field marketing and account-based marketing motion across UK&I, DACH, Benelux, and the Nordics with an accent on regional programs, strategic account experiences, and measurable pipeline growth. Focus on designing multi-country ABM campaigns, partnering with Sales on deal strategy, adapting global programs, and solving execution challenges involving shipping, VAT, GDPR, local vendors, and language.
Location: On-site in London, UK; must have the right to work in the UK. The role involves 25% travel across EMEA, increasing to 50% seasonally.
Salary: £110,000–£150,000 per year, plus early-stage equity.
Company
is an early-stage AI-native automation platform that uses intelligent agents to execute enterprise workflows across functions including IT, HR, Finance, Security, Legal, and Engineering.
What you will do
- Define the EMEA go-to-market strategy for field programs across UK&I, DACH, Benelux, and the Nordics.
- Design regional dinners, happy hours, hackathons, and other 1:1, 1:few, and 1:many experiences aligned with target accounts and active opportunities.
- Orchestrate ABM programs across direct mail, events, digital, gifting, and content for strategic accounts.
- Partner with Sales on territory priorities, account dynamics, pipeline gaps, and deal strategy.
- Adapt successful US programs for Europe and share effective EMEA ideas with the wider marketing organization.
- Measure account engagement, pilot creation, sales velocity, and closed-won revenue while improving program effectiveness.
Requirements
- 5–7+ years of experience in field, experiential, growth, or ABM marketing.
- Experience running programs across multiple European markets beyond the UK.
- Proficiency with Salesforce, HubSpot or similar CRM platforms, and intent tools such as 6sense or Demandbase.
- Proven success delivering regional field, account-based, or growth programs that generated measurable pipeline and revenue.
- Strong data analysis, reporting, collaboration, and execution skills, including partnership with US-based teams across time zones.
- Based in London with the right to work in the UK.
Nice to have
- Experience marketing to IT, Engineering, or Security leaders.
- Experience as an early or first marketing hire in a new region.
- Additional European languages.
Culture & Benefits
- Meaningful early-stage equity.
- Comprehensive health coverage and flexible paid time off.
- Daily lunches, snacks, and on-site gym access.
- Regular team events and offsites.
- Culture emphasizing innovation, ownership, accountability, experimentation, and fun.
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