10 дней назад
Senior Field Marketing Manager (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Field Marketing Manager (SaaS): Developing and executing integrated UKI go-to-market campaigns for an enterprise cybersecurity and identity platform with an accent on account-based marketing, pipeline generation, and regional growth. Focus on managing multi-touch campaigns, accelerating strategic deals, analyzing campaign performance, and coordinating sales, marketing, and vendor stakeholders.
Location: UK remote with occasional travel to offices in London and Bristol; approximately 30% travel within the UKI region, Europe, and the US.
Company
Ping Identity provides a cloud identity platform focused on cybersecurity, digital experiences, and identity and access management for enterprise customers worldwide.
What you will do
- Develop the strategic UKI field marketing approach with regional marketing and leadership teams.
- Build and execute integrated go-to-market plans and multi-touch campaigns that generate qualified pipeline.
- Develop vertical- and use-case-led campaigns for enterprise accounts, including ABM 1:Few, 1:1, and deal acceleration programmes.
- Partner with UKI sales leaders, pan-EMEA go-to-market teams, internal stakeholders, and third-party vendors.
- Manage the day-to-day activity, growth, and development of the UKI Field Marketing Specialist.
- Track campaign performance, report results in quarterly business reviews, and manage marketing budgets and procurement processes.
Requirements
- Bachelor’s degree in marketing, business, or a related field, or equivalent qualification.
- At least 2–3 years of experience in a senior field marketing role.
- Previous IT industry experience, ideally in a technology B2B SaaS environment.
- Knowledge of current digital marketing technologies and techniques.
- Working knowledge of Salesforce and Marketo.
- Excellent written and verbal English communication skills. Strong relationship-building, negotiation, analytical, problem-solving, and collaboration skills are required.
Culture & Benefits
- Flexible and collaborative work environment with startup values.
- Employee Resource Groups and an inclusive culture that respects individuality.
- Regular company and team bonding events.
- Generous paid time off and holiday schedule, parental leave, healthcare options, and retirement programmes.
- Education reimbursement, commuter offset for specific locations, and global volunteering initiatives.
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