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9 дней назад

Performance Marketing Leader

112 500 - 200 000$
Формат работы
hybrid
Тип работы
fulltime
Грейд
lead
Английский
b2
Страна
US/Mexico/Canada
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Performance Marketing Leader (Paid Search, Paid Social, SEO, Affiliate, and LLMs): Building an efficient, profitable acquisition engine across Everand, Fable, and Scribd with an accent on cross-channel strategy, budget allocation, attribution, and team leadership. Focus on optimizing marketing unit economics, testing emerging acquisition channels, improving LLM visibility, and connecting brand storytelling with performance campaigns.

Location: Primary residence required in or near approved cities in the United States, Canada, or Mexico. Occasional in-person attendance is required.

Salary: $112,500–$200,000 in the United States outside California; $136,500–$211,000 in California; CAD 143,500–180,000 in Canada, plus equity and benefits.

Company

hirify.global, Inc. operates the hirify.global, SlideShare, Everand, and Fable products, helping people discover knowledge, stories, and expertise.

What you will do

  • Set paid and organic discovery strategy across paid search, paid social, affiliate, SEO, and LLM-driven search for three brands.
  • Allocate performance marketing budgets to drive efficient and profitable acquisition.
  • Manage and develop channel owners while building a culture of learning and performance.
  • Lead attribution and reporting, using data to reallocate spend and improve return on investment.
  • Partner with brand marketers and creative teams on integrated campaigns and conversion-focused assets.
  • Test emerging acquisition channels and identify new market opportunities.

Requirements

  • 6+ years of experience running performance marketing channels and managing meaningful paid budgets in-house at a B2C company.
  • 2+ years of direct people management experience.
  • Strong knowledge of paid search, paid social, affiliate marketing, SEO, and LLM visibility.
  • Experience with LTV/CAC, marketing attribution, incrementality, and marketing technology; MMM experience is a plus.
  • Analytical, collaborative, and customer-focused approach with strong communication skills.
  • Comfort using AI tools for testing, reporting, and creative production.

Culture & Benefits

  • hirify.global Flex flexible work model with intentional in-person collaboration.
  • Health, dental, vision, mental health, and disability coverage.
  • Paid vacation, sick time, holidays, winter break, volunteer time, and sabbaticals.
  • Paid parental leave, family support, retirement matching, and employee equity.
  • Learning and development programs, wellness and home office stipends, and access to AI tools.

Hiring process

  • Reasonable interview accommodations are available upon request.

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