Field and ABM Manager (Fintech)

Location: Toronto, Ontario, Canada; hybrid. Regular travel to the United States is required, with some international travel possible. Includes 30 days of remote work from anywhere.

Company

hirify.global provides a global payouts platform and API that helps businesses automate payments, collect recipient tax and banking information, and manage fraud and risk.

What you will do

• Define the integrated ABM and field marketing strategy and build repeatable playbooks for targeted campaigns, executive dinners, roadshows, trade shows, and other activations.
• Research and prioritize target accounts, map buying committees, identify account signals, and create actionable engagement plans with Sales and GTM Operations.
• Build personalized, multi-channel account journeys across email, advertising, landing pages, content, direct mail, sales outreach, and in-person experiences.
• Own field programs end to end, including budgets, vendors, logistics, audience acquisition, onsite coordination, and post-event follow-up.
• Connect pre-event and post-event campaigns to increase attendance, engagement, sales conversations, and pipeline progression.
• Track account penetration, engagement, pipeline velocity, program ROI, and revenue impact while enabling Sales with account insights, messaging, and collateral.

Requirements

• Experience building and executing one-to-one, one-to-few, or targeted one-to-many ABM programs.
• Hands-on ownership of B2B field marketing programs from planning through execution, including experiences for executive buyers and complex sales cycles.
• Ability to develop strategy from scratch, create practical playbooks, and execute in a lean, fast-moving environment.
• Strong understanding of sales funnels, account targeting, campaign measurement, pipeline creation, deal progression, and revenue impact.
• Comfort with CRM and marketing automation platforms, campaign coordination, audience management, data quality, and performance reporting.
• Willingness and ability to travel regularly to the United States for events, customer engagements, and sales activities.

Nice to have

• Background in B2B SaaS or fintech.
• Experience with specialized ABM and event platforms.
• Strong meme game.

Culture & Benefits

• Competitive salary and meaningful equity through an ESOP.
• Extended healthcare benefits, including dental, vision, and LTD coverage, from day one.
• Four weeks of paid vacation per year, public holidays, and an additional vacation day for each year of service.
• Thirty days of remote work from anywhere, gym membership allowance, and half-day Fridays during summer.
• Apple MacBook Pro and Mac equipment provided.

Hiring process

• Preliminary recruiter interview.
• Hiring manager interview.
• Final round with the CGO.