Назад
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10 дней назад

Senior ABM Strategist

Формат работы
remote (только Canada)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Canada
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior ABM Strategist (Account-Based Marketing/AI): Developing targeted account-based marketing plans and multi-touch programs to build pipeline, accelerate deals, and support regional sales across digital, field, executive, and partner-led channels with an accent on intent data, AI-powered insights, and customer engagement. Focus on aligning sales and marketing priorities, optimizing program ROI, and operationalizing scalable ABM strategies for cybersecurity and IT modernization solutions.

Location: Remote in Ontario, Canada

Company

hirify.global provides software solutions, including cybersecurity and IT modernization technologies.

What you will do

  • Partner with regional sales leaders to align account-based, regional, and deal-based marketing initiatives with sales goals.
  • Develop and execute targeted account-centric plans to build net-new pipeline, accelerate existing opportunities, strengthen customer relationships, and support cross-sell initiatives.
  • Plan and operationalize multi-touch digital, field, executive, and partner-led engagement programs.
  • Use intent data, engagement signals, and AI-powered insights to prioritize accounts and guide sales outreach.
  • Coordinate integrated go-to-market programs, events, customer experiences, and partner campaigns.
  • Analyze pipeline impact, engagement, and ROI to continuously improve ABM strategy and execution.

Requirements

  • At least 5 years of experience in field marketing, account-based marketing, or B2B regional marketing.
  • Experience with Salesforce and 6sense.
  • Strong knowledge of ABM, data-driven marketing, marketing processes, tactics, and tools.
  • Ability to support sales priorities, manage vendors and budgets, and evaluate ROI.
  • Bachelor's degree or equivalent; marketing or business education is preferred.
  • Willingness to travel for 5 or 6 key events per year.

Nice to have

  • Experience with cybersecurity or IT modernization solutions.
  • Prior sales experience.
  • History of budget management.

Culture & Benefits

  • Remote work arrangement in Ontario, Canada.
  • Focus on empathy, humanity, trust, inclusion, diversity, and equity.
  • Expected use of AI-powered tools to improve efficiency, decision-making, and business impact.
  • Reasonable accommodations are available for individuals with disabilities.

Hiring process

  • Background and reference checks are part of the hiring process.

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