FTC Growth Marketing Lead

Location: Putney, London — hybrid, with 2 days per week in the office

Salary: Up to £55,000 FTE per year, depending on experience

Company

Purpose-driven D2C online food business focused on organic, ethical, and sustainable practices, with more than 30 years of experience and B Corp certification.

What you will do

• Lead two channel specialists and oversee customer acquisition and growth activities.
• Own growth channels including direct mail, door drop, PPC, SEO, affiliate marketing, referrals, website conversion, and outbound calling.
• Manage performance reporting and a £3m growth budget, including ROI and P&L performance.
• Build a culture of testing, learning, and optimisation based on data and customer insight.
• Contribute to the SEO project team and improve brand discoverability.
• Work with Product and Digital teams to improve website performance and customer journeys.

Requirements

• Proven experience driving new customer growth in a D2C or subscription business.
• Strong customer acquisition experience across PPC, SEO, and CRO.
• Experience leading, coaching, and developing high-performing teams.
• Strong commercial acumen, including significant budget management and ROI reporting.
• Excellent stakeholder management, communication, and influencing skills.
• A curious, improvement-focused mindset with a focus on turning insight into measurable results.

Culture & Benefits

• 10-month fixed-term contract, Monday to Friday, 37.5 hours per week.
• 33 days of holiday including bank holidays.
• Up to 35% product discount.
• Cycle to Work Scheme and contributory pension.
• Team sports grant and an in-house creative function within a 25-person marketing team.