5 дней назад
Associate Director, HCP Marketing (DMD)
195 000 - 225 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Associate Director, HCP Marketing (DMD) (Biotechnology/Rare Disease): Developing and executing US healthcare professional marketing strategies for Duchenne muscular dystrophy therapies with an accent on launch execution, peer-to-peer education, congress strategy, and omnichannel engagement. Focus on translating clinical data into compliant messaging, optimizing HCP journeys with analytics and AI-enabled workflows, and coordinating cross-functional execution across marketing, medical, field, access, legal, and regulatory teams.
Location: Remote within the United States; willingness to travel up to 30% as needed. Office address: Waltham, Massachusetts, United States.
Salary: $195,000–$225,000 USD annually.
Company
develops therapeutics targeting muscle and the central nervous system for genetically driven neuromuscular diseases, including Duchenne muscular dystrophy and other muscular dystrophies.
What you will do
- Develop and execute DMD HCP strategies and priority initiatives from pre-launch through launch and post-launch activities.
- Lead HCP omnichannel engagement, including personal and non-personal promotion, closed-loop deployment, and next-best-action optimization.
- Lead peer-to-peer education, speaker and KOL engagement, advisory boards, congresses, and commercial HCP congress strategy.
- Translate clinical data, label information, customer insights, and competitive dynamics into HCP messaging and content priorities.
- Partner with Marketing, Medical and Scientific Affairs, Market Access, Patient Services, Legal, Regulatory, Compliance, Analytics, and Field Teams.
- Drive compliant PRC execution and use analytics and AI-enabled workflows to improve marketing effectiveness and efficiency.
Requirements
- Bachelor’s degree required; an MBA or MPH is preferred.
- 7+ years of pharmaceutical or biotechnology marketing experience, including meaningful US HCP marketing experience.
- Experience supporting or leading launch-phase HCP marketing for specialty or rare disease products.
- Ability to translate complex science into compelling, compliant HCP messaging.
- Strong strategic, communication, influencing, stakeholder management, and hands-on execution skills.
- Experience in neurology, neuromuscular disease, rare disease, or accelerated approval is strongly preferred.
Nice to have
- Experience in a first-launch environment and comfort building new capabilities.
- Early adoption of emerging technologies and experience piloting AI-enabled marketing solutions.
Culture & Benefits
- Remote role within the United States with travel as needed.
- Fast-paced, entrepreneurial launch environment.
- Cross-functional collaboration across commercial, scientific, medical, access, field, legal, regulatory, and compliance functions.
- Focus on continuous testing, learning, and optimization based on real-time insights and launch KPIs.
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