5 часов назад
ABM Specialist (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
ABM Specialist (AI): Building and running account-based marketing programs for enterprise construction-materials accounts with an accent on target-account selection, buying-committee mapping, paid-channel execution, and HubSpot operations. Focus on converting named accounts into qualified pipeline, optimizing LinkedIn and Google campaigns, and coordinating event-driven lead handoffs with Sales.
Location: Hybrid in San Mateo, California, with regular in-office presence
Company
is building an AI-native platform and digital infrastructure for the construction materials supply chain, helping MEP distributors and rep agencies discover, buy, and sell products more efficiently.
What you will do
- Design and launch account-based marketing programs for enterprise segments and specific buying committees.
- Build target-account lists using selection logic, intent signals, account intelligence, and persona mapping.
- Run and optimize paid acquisition across LinkedIn and Google, testing audiences, creative, and offers.
- Own HubSpot operations, including lead scoring, routing, lifecycle stages, campaign attribution, nurture sequences, and data hygiene.
- Build dashboards tracking account penetration, engagement, and pipeline contribution.
- Coordinate event-based demand generation, thought-leadership distribution, and marketing-to-Sales handoffs.
Requirements
- 3–5+ years of B2B SaaS demand generation or ABM experience, preferably in an early-stage AI, enterprise software, construction technology, or similar environment.
- Demonstrated experience running account-based programs that generated pipeline, with detailed knowledge of accounts targeted, engagement, spend, CPL, conversion, and pipeline metrics.
- Strong understanding of B2B buying committees and persona-based touchpoint sequencing.
- Hands-on expertise building campaigns independently in LinkedIn, Google Ads, and HubSpot.
- Experience with lead scoring, routing workflows, nurture sequences, reporting dashboards, event-driven demand, and Sales collaboration.
- Ability to work in a hybrid setup in San Mateo with regular in-office presence.
Nice to have
- Experience with Clay, Demandbase, 6sense, ZoomInfo, or similar account intelligence and enrichment tools.
- AI-native proficiency and a track record of using AI tools to accelerate work while maintaining quality.
Culture & Benefits
- Competitive salary and benefits.
- Learning and upskilling budgets.
- Equity in the company.
- Flexible hours and a hybrid work setup.
- Unlimited PTO and the opportunity to grow with a fast-scaling company.
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