5 часов назад
Growth Marketing Manager (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing Manager (AI): Building and optimizing the full-funnel growth engine for an AI-native construction supply-chain platform with an accent on paid acquisition, lifecycle marketing, account-based campaigns, and event-driven demand. Focus on designing measurable experiments, operating HubSpot workflows and attribution, sequencing enterprise buying-committee touchpoints, and converting event and campaign activity into qualified pipeline.
Location: Hybrid in San Mateo, California, with regular in-office presence
Company
is an AI-native platform building digital infrastructure for the construction materials supply chain, helping more than 300 MEP distributors and rep agencies discover products, bid faster, and manage projects more profitably.
What you will do
- Build, launch, and optimize paid acquisition campaigns across LinkedIn and Google by testing audiences, creative, and offers.
- Design growth experiments with clear hypotheses and success metrics, scaling effective campaigns and stopping underperforming ones.
- Own the funnel from anonymous visitor to sales-ready opportunity, including lifecycle programs, lead scoring, routing, nurture sequences, attribution, and data hygiene in HubSpot.
- Build campaign dashboards tracking cost per lead, conversion, and total pipeline contribution.
- Design account-based marketing programs for enterprise segments and sequence touchpoints across buying committees.
- Build target-account lists for industry events, coordinate pre-show outreach with Sales, and manage post-event follow-through to qualified opportunities.
Requirements
- 3–5+ years of B2B SaaS growth or demand-generation experience, preferably in an early-stage Series A/B AI, enterprise software, construction-tech, or similar environment.
- Demonstrated ownership of campaigns that generated pipeline, with precise knowledge of spend, CPL, MQL-to-SQL conversion, and pipeline results.
- Hands-on expertise building campaigns independently in LinkedIn, Google Ads, and HubSpot.
- Practical HubSpot experience with lead scoring models, routing workflows, nurture sequences, reporting dashboards, and attribution.
- Understanding of B2B buying committees, persona-based touchpoint sequencing, event-driven demand, and Sales collaboration.
- AI-native proficiency and a bias toward shipping, testing, and closing the loop on results.
Culture & Benefits
- Competitive salary and benefits, plus learning and upskilling budgets.
- Equity in the company.
- Flexible hours and a hybrid work setup.
- Unlimited PTO.
- Opportunity to grow with a fast-scaling company transforming the construction materials market.
- Inclusive, self-directed environment focused on excellence, innovation, and diversity.
Hiring process
- Submit an application and resume highlighting relevant achievements and campaign results.
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