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5 дней назад

Senior Product Marketing Manager (Cybersecurity)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Product Marketing Manager (Cybersecurity): Defining positioning, messaging, competitive intelligence, sales enablement, and go-to-market programs for an AI-driven cybersecurity platform with an accent on translating complex security capabilities into differentiated customer and business narratives. Focus on developing battlecards and multimedia content, training sales and partner teams, leading product launches, and communicating with technical practitioners and executive stakeholders.

Location: Remote, United States

Company

hirify.global provides an AI- and automation-driven cybersecurity platform used by enterprises, government agencies, and managed security service providers.

What you will do

  • Develop product positioning, messaging, value propositions, and customer narratives for the cybersecurity platform.
  • Analyze cybersecurity markets, competitors, product capabilities, pricing, positioning, and go-to-market strategies.
  • Create battlecards, comparison guides, objection-handling materials, sales playbooks, pitch decks, solution briefs, and FAQs.
  • Train sales representatives, sales engineers, channel partners, and customer-facing teams on cybersecurity products and use cases.
  • Develop white papers, blogs, web copy, presentations, video scripts, webinars, demonstrations, case studies, and multimedia campaigns.
  • Lead product launches and go-to-market programs while measuring program effectiveness and improving market engagement.

Requirements

  • Bachelor’s degree in marketing, business, communications, cybersecurity, computer science, or a related field.
  • 7+ years of product marketing experience, including significant cybersecurity or enterprise security technology experience.
  • Strong understanding of cybersecurity buyers, enterprise sales cycles, security operations, and market dynamics.
  • Knowledge of SIEM, threat detection and response, security analytics, XDR, NDR, endpoint security, cloud security, or SOC operations.
  • Experience with product positioning, competitive intelligence, go-to-market strategy, sales enablement, presentations, storytelling, writing, and multimedia content.
  • Ability to collaborate with globally distributed Product, Engineering, Sales, Marketing, and Customer Success teams.

Nice to have

  • Experience marketing a cybersecurity platform rather than a single-point solution.
  • Experience supporting enterprise security sales and channel-partner organizations.
  • Familiarity with analyst relations, industry research, win/loss analysis, security frameworks, regulatory requirements, and modern security architectures.
  • Experience in a high-growth cybersecurity or SaaS organization.

Culture & Benefits

  • Collaborative, open, and diverse culture focused on creativity and innovation.
  • Pre-IPO stock options.
  • Medical, dental, and vision care.
  • 401(k), life insurance, paid time off, and an employee assistance program.
  • Employee discount, referral, rewards, and recognition programs.

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