обновлено 5 дней назад
Content Marketing Manager, Crypto
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Marketing Manager, Crypto (Crypto/Tokenization): Owns content strategy and go-to-market storytelling for crypto and tokenization products, translating tokenization infrastructure, on-chain asset mechanics, and institutional crypto workflows into clear content with an accent on product launches, partner announcements, and thought leadership. Focus on building audience-specific messaging for issuers, market makers, exchanges, and institutional partners, navigating regulated financial content, and improving adoption through SEO and targeted distribution.
Location: Remote - North America
Company
is a US-headquartered financial technology company providing brokerage infrastructure and institutional-grade APIs for stocks, ETFs, options, crypto, fixed income, and 24/5 trading.
What you will do
- Own content strategy for crypto and tokenization products across B2B and B2C channels.
- Write and edit launch posts, explainers, blogs, newsletters, and thought leadership about tokenization and digital assets.
- Develop audience-specific messaging for issuers, market makers, exchanges, and institutional partners.
- Partner with the crypto product team to turn technical updates into clear product and go-to-market content.
- Collaborate with product, compliance, design, and marketing stakeholders to deliver accurate, on-brand content.
- Improve discoverability and adoption through SEO, content refreshes, and audience-focused distribution.
Requirements
- 5+ years of experience in content marketing, content strategy, editorial, or a related field, including meaningful experience in crypto, Web3, or digital assets.
- Deep familiarity with crypto market structure, tokenization, and institutional crypto workflows.
- Strong writing and editing skills with the ability to simplify complex technical topics for sophisticated audiences.
- Experience creating go-to-market content for product launches, partner announcements, or B2B fintech and crypto products.
- Ability to work cross-functionally with product, compliance, and marketing stakeholders in a fast-moving environment.
- Strong judgment around audience, tone, message clarity, and regulated financial content, with the ability to manage multiple concurrent launches.
Nice to have
- Experience at a crypto-native company or with tokenization and RWA infrastructure.
- Experience creating content for market makers, crypto exchanges, or institutional crypto audiences.
- Experience building content playbooks or messaging frameworks for technical products.
- Knowledge of compliance constraints, on-chain asset mechanics, DeFi primitives, and cross-network asset movement.
- Based in North America.
Culture & Benefits
- Work with a globally distributed team of 400+ members.
- Health benefits and stock options.
- One-time USD $500 home-office setup allowance for new hires.
- USD $150 monthly stipend through a Brex Card.
- Values include curiosity, empathy, accountability, and commitment to open-source contributions.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
12 дней назад
Product Marketing Manager (Web3)
10 дней назад
Enterprise Marketing Director (Crypto)
11 дней назад
Content Marketing Strategist
12 дней назад
Senior Content Marketer, Campaigns/Enterprise (B2B SaaS)
70 000 - 85 000$
12 дней назад
Head of Marketing (Web3)
11 дней назад
Head of Marketing (Bitcoin)
246 000 - 273 000$