Senior MarTech Manager

Location: Remote in Canada

Salary: CAD 125,000–145,000 base salary per year, depending on experience and geographic location

Company

hirify.global develops whole-body MRI scanning services and integrated hardware, software, and AI technologies for proactive, preventative healthcare.

What you will do

• Set the strategy, architecture, roadmap, and governance for the MarTech stack.
• Lead platform strategy across CRM, marketing automation, CDP, analytics, attribution, experimentation, and customer engagement.
• Architect data flows between marketing, product, CRM, and data warehouse systems.
• Drive automation, segmentation, lifecycle marketing, personalization, reporting, and data-quality initiatives.
• Partner with Marketing, Growth, Data, Product, and Engineering leadership to develop scalable technical solutions.
• Evaluate vendors, negotiate contracts, lead implementations, and provide technical direction and mentorship.

Requirements

• 8–12 years of experience in MarTech, marketing operations, growth operations, or a related field.
• Experience setting technical direction and influencing Director- and VP-level decisions.
• Deep expertise in CRM, marketing automation, customer data platforms, analytics, and integrations.
• Hands-on experience with Salesforce or HubSpot, Braze or Iterable, Segment, GA4, GTM, Snowflake or BigQuery, Zapier, Workato, and OneTrust.
• Strong SQL, API, and data integration skills, including sound build-vs-buy judgment.
• Experience managing cross-functional projects, vendors, budgets, and technical communication for non-technical leadership.

Nice to have

• Experience building or modernizing a MarTech stack from the ground up.
• Experience in healthcare, consumer technology, subscription, or regulated data-rich environments.
• Expertise in experimentation, attribution, lifecycle marketing, or personalization.
• Knowledge of privacy, consent, and data governance requirements, including GDPR, CCPA, or HIPAA.

Culture & Benefits

• Mission focused on proactive healthcare and patient impact.
• Culture emphasizing pioneering thinking, disciplined experimentation, ownership, and platform building.
• Free whole-body scans for team members.
• Flexible vacation policy, weekly team connection, and growth opportunities.
• Health, dental, vision, and mental health coverage.
• Eligible Canadian employees can access RRSP and TFSA retirement savings plans.

Hiring process

• Successful candidates undergo a background check in compliance with applicable federal, provincial, and state rules.