Email Marketing Manager (Klaviyo)

Location: Remote from any location; based in Louisville, Kentucky, with less than 10% travel required.

Salary: $90,000–$110,000 per year

Company

hirify.global develops organic hemp products and serves customers nationwide, with a focus on product quality, customer service, transparency, and organic integrity.

What you will do

• Own the email marketing calendar and execute promotional, product, educational, seasonal, and ecommerce campaigns.
• Build and optimize Klaviyo lifecycle flows, including welcome, abandonment, post-purchase, cross-sell, replenishment, winback, and reactivation journeys.
• Manage subscriber communications for onboarding, education, upcoming orders, retention, and churn prevention.
• Develop segmentation and A/B testing programs across messaging, creative, offers, cadence, and audiences.
• Analyze revenue, conversion, engagement, deliverability, and flow performance, translating insights into improvements.
• Optimize website popups, banners, acquisition programs, and email/SMS subscriber growth initiatives.

Requirements

• 3+ years of experience in email, lifecycle, retention, or ecommerce marketing.
• Strong experience with Klaviyo and Shopify.
• Experience building and optimizing automated email flows.
• Knowledge of segmentation, personalization, A/B testing, and email deliverability.
• Strong analytical, project management, communication, and organizational skills.
• Ability to collaborate with Marketing, Creative, Software Development, Operations, Product, and Leadership.

Nice to have

• Experience with subscription-based ecommerce businesses.
• Experience with Recharge, Skio, Rebuy, or similar ecommerce tools.
• Experience in CPG, wellness, food and beverage, supplements, or hemp/cannabis.

Culture & Benefits

• Fully remote and flexible working capabilities.
• Health insurance with a company contribution toward the employee base plan.
• Company-paid dental and vision insurance for the employee.
• Paid time off according to company policy.
• $75 monthly hirify.global product stipend and 50% off website purchases.
• Professional development, career advancement, strategic autonomy, and direct access to senior leadership.