Senior Manager, Performance Acquisition (AI)

Location: Remote from home within the USA for candidates residing in CA, CO, CT, FL, GA, IL, KS, ME, MA, MD, NJ, NC, NY, OH, OR, TN, TX, VA, or WA. Not eligible for visa sponsorship. Hiring is not available within the city limits of Chicago.

Salary: $130,000–$155,000 per year for roles based in California, Colorado, Maryland, New Jersey, or Washington; $140,000–$155,000 per year for roles based in New York.

Company

hirify.global provides a Unified IT Operations Platform for endpoint management, autonomous patching, backup, and remote access, serving nearly 40,000 customers in more than 140 countries.

What you will do

• Lead global paid search, affiliate marketing, and directory acquisition strategy across Google Ads and Microsoft Advertising.
• Manage an eight-figure annual acquisition budget and build allocation models across awareness, demand creation, and demand capture.
• Develop annual plans, quarterly forecasts, and daily and weekly pacing models accounting for seasonality, auction dynamics, conversion rates, sales lag, and regional differences.
• Monitor performance variance, identify underdelivery or overspend early, and recommend corrective investment decisions.
• Optimize campaigns for qualified demos, pipeline, and revenue using sales outcomes, offline conversions, and CRM data.
• Build experimentation programs, adapt acquisition to AI-driven search, and coach specialists on execution, analysis, forecasting, and accountability.

Requirements

• 8–10 years of progressive performance marketing experience, including deep paid search expertise and team management.
• Advanced hands-on experience with Google Ads, Microsoft Advertising, automated bidding, conversion measurement, account architecture, and performance diagnosis.
• Experience in B2B SaaS, sales-led businesses, international markets, affiliate marketing, software review sites, or directory acquisition.
• Strong budget management, quantitative analysis, spreadsheet modeling, pacing, forecasting, and investment allocation skills.
• Experience with Salesforce, offline conversion imports, revenue reporting, and connecting marketing investment to qualified meetings, opportunities, pipeline, and revenue.
• Working knowledge of AI search and discovery, attribution limitations, conversion quality, and automated optimization trade-offs.

Nice to have

• Experience managing an eight-figure annual global acquisition portfolio.
• Experience coordinating programs across multiple regions and functions.

Culture & Benefits

• Full-time hybrid-remote work with flexibility for remote work from home within eligible US states.
• Medical, dental, and vision insurance.
• 401(k) plan and life insurance coverage.
• Unlimited PTO and support for work-life balance.
• Growth and advancement opportunities in a collaborative, curious, and inclusive environment.