Marketing Manager, Merchant/Co-brand Segment (Fintech)

Location: San Francisco, California, United States; at least 3 days in the office required

Salary: $134,600–$215,300 USD per year, with potential bonus, equity, and sales incentive payments where applicable.

Company

hirify.global provides payments technology and facilitates transactions between consumers, merchants, financial institutions, and government entities worldwide.

What you will do

• Lead day-to-day marketing delivery for merchant and co-brand clients, building trusted relationships and high-quality client experiences.
• Develop and execute marketing programs covering payments strategy, research and insights, lifecycle and loyalty marketing, creative content, media, influencer campaigns, direct mail, sponsorships, and experiential activations.
• Translate business objectives and complex inputs into marketing strategies, creative briefs, activation plans, and execution roadmaps.
• Manage concurrent engagements, including scope, timelines, budgets, risks, deliverables, kickoffs, status meetings, executive reviews, and post-campaign analysis.
• Coordinate Business Development, Creative, Media, Analytics, Legal, Finance, Product, agency, and vendor teams.
• Use consumer insights and performance data to optimize programs, identify growth opportunities, and improve results.

Requirements

• At least 5 years of relevant experience with a bachelor's degree, or equivalent experience with an advanced degree or PhD.
• Preferred: 6 or more years of business experience, primarily in marketing, with experience in merchant, co-brand, financial institution, processor, or fintech engagements.
• Broad experience across digital, print, lifecycle, sponsorship, experiential, influencer, content, media, CRM, and campaign execution.
• Strong project management, communication, executive presence, client relationship, and stakeholder influence skills.
• Experience managing creative agencies and third-party vendors while handling multiple priorities.
• Proficiency with Microsoft Excel, Word, Outlook, PowerPoint, Tableau, and AI tools.

Culture & Benefits

• Hybrid office setting with at least three in-office days per week.
• Travel required for 5–10% of working time.
• Medical, dental, vision, 401(k), FSA/HSA, life insurance, paid time off, and wellness program eligibility.
• Work hours vary according to department needs.