Senior Business Development Manager (Gaming)

Location: United Kingdom, London. Some domestic and international travel is required.

Company

hirify.global is the entertainment and gaming brand of Sony Interactive Entertainment, delivering hardware, network services, and first-party studio experiences to more than 100 million people.

What you will do

• Lead strategic partnerships and complex commercial negotiations from opportunity assessment through execution.
• Develop commercial structures and negotiate terms for partnerships, licensing, and other strategic arrangements.
• Evaluate deal economics, value drivers, financial implications, contractual obligations, intellectual property considerations, and risks.
• Manage agreements across their full lifecycle, including contracting, approvals, amendments, renewals, extensions, commercial issues, and exits.
• Coordinate Legal, Finance, business leaders, and other stakeholders to maintain alignment and enable timely decisions.
• Build trusted relationships with internal stakeholders and external partners while supporting the development of deal-management processes and governance.

Requirements

• 8+ years of experience in business development, deal management, commercial strategy, partnerships, or a related field.
• Demonstrated experience independently structuring, negotiating, and executing complex commercial arrangements.
• Bachelor’s degree or equivalent qualification or relevant professional experience in Business, Law, Finance, or a related field.
• Strong commercial judgment, including the ability to assess deal economics, financial trade-offs, business implications, and risk.
• Working knowledge of commercial contracts, licensing, and intellectual property, with experience partnering with Legal.
• Strong stakeholder management, communication, organization, attention to detail, professionalism, and integrity.

Nice to have

• Experience in gaming, entertainment, media, technology, or other intellectual-property-led industries.

Culture & Benefits

• Work as part of a global team with primary responsibility for commercial matters in Europe and support for other regions.
• Collaborate across hirify.global Studios, Legal, Finance, and other business functions.
• Inclusive and equal-opportunity workplace.
• Background checks are conducted at the offer stage for new employees.