4 дня назад
Director of Growth Marketing (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director of Growth Marketing (Cybersecurity): Building and owning an end-to-end growth engine for an AI-native cybersecurity platform with an accent on demand generation, digital acquisition, website conversion, and data-driven marketing. Focus on launching rapid experiments, scaling paid and organic channels, sharpening product messaging with founders, and converting marketing activity into pipeline and revenue.
Location: Remote; East Coast-based candidates strongly preferred.
Company
develops an AI-native cybersecurity awareness platform that generates personalized training and hyper-realistic simulations based on an organization's policies, tools, roles, and risks.
What you will do
- Own the end-to-end growth marketing strategy with accountability for pipeline and revenue.
- Build and optimize programs across paid media, SEO, website, email, social, and emerging channels.
- Own website conversion strategy and improve visitor-to-pipeline performance.
- Partner with founders on messaging, positioning, product launches, and go-to-market strategy.
- Run rapid experiments, analyze results, and scale effective initiatives.
- Build performance dashboards and establish the company as a category leader through digital campaigns and thought leadership.
Requirements
- 8+ years of growth or digital marketing experience in high-growth B2B SaaS or cybersecurity.
- Proven success building and scaling demand generation and digital marketing programs.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Deep expertise in paid media, SEO, CRO, analytics, website optimization, and marketing automation.
- Exceptional copywriting, storytelling, analytical, and data-driven decision-making skills.
- Builder mentality with the ability to work quickly and own projects from idea to execution.
Culture & Benefits
- Medical, dental, and vision insurance.
- Monthly connectivity reimbursement.
- Unlimited paid time off.
- 401(k) retirement savings plan.
- Free daily on-site lunch.
- Early-stage environment with meaningful equity and direct impact on the product and customers.
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