3 дня назад
Campaign Orchestration (Patient) - EMD Business Partner
156 000 - 234 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Campaign Orchestration (Patient) - EMD Business Partner (Omnichannel Patient Campaigns): Orchestrating personalized, cross-channel patient and caregiver campaigns for the Epilepsy and Movement Disorders franchise with an accent on patient journeys, next-best-action sequencing, and patient-focused media strategy. Focus on activating and optimizing search, cross-channel buying, performance measurement, and coordinated engagement across complex healthcare stakeholders.
Location: Remote/Home-Based; US-based candidates only. The role requires 20–30% travel.
Salary: $156,000–$234,000 annual base pay, plus potential bonus, incentive compensation, equity, and benefits.
Company
is a global biopharmaceutical company developing medicines for serious diseases, with a portfolio spanning sleep disorders, epilepsy, and oncology.
What you will do
- Translate Epilepsy and Movement Disorders patient and caregiver strategies into integrated, sequenced omnichannel engagement plans.
- Orchestrate personalized patient campaigns across channels and stages of the care journey.
- Apply next-best-action frameworks and orchestration logic to prioritize patient and caregiver touchpoints.
- Define and oversee branded, non-branded, and unbranded patient media strategy, including channel mix, audience targeting, and campaign planning.
- Lead media activation and performance tracking across search, cross-channel buying, and tentpole campaigns.
- Partner with brand, medical, analytics, field engagement, market access, patient support, and enterprise CX teams to improve campaign effectiveness.
Requirements
- Bachelor’s degree in business, healthcare, technology, or a related field.
- 8+ years of experience in omnichannel campaign orchestration, campaign planning, or related customer experience capabilities within a pharmaceutical organization.
- Expertise in coordinated patient campaign design and execution, patient journeys, orchestration requirements, and cross-functional delivery.
- Ability to use patient engagement, performance, and experience data to refine sequencing and improve outcomes.
- Experience working independently on complex initiatives in a matrixed enterprise environment.
- Availability for 20–30% travel and eligibility as a US-based candidate.
Nice to have
- Advanced degree such as an MBA or relevant graduate degree.
- Experience in healthcare, pharmaceuticals, or other highly regulated industries.
- Experience with rare disease or specialty brands and their stakeholder dynamics.
- Familiarity with MMA, social listening, IQVIA, and enterprise CX platforms.
Culture & Benefits
- Patient-focused, science-driven work across oncology and neuroscience.
- Collaborative environment spanning brand, medical, analytics, field, market access, patient support, and CX functions.
- Remote/home-based work arrangement with required travel.
- Medical, dental, and vision insurance; 401(k) retirement savings plan; and flexible paid vacation.
- Potential annual cash bonus, incentive compensation, and long-term equity incentives.
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