Director of Patient Marketing (Biopharma)

Location: Hybrid role based out of the Bridgewater, New Jersey office; remote work most of the time with in-person collaboration. Occasional domestic travel of up to 15%.

Salary: $177,000–$242,000 annual

Company

hirify.global is a global biopharmaceutical company focused on transforming the lives of patients with serious and rare diseases.

What you will do

• Drive patient engagement strategy through multi-channel marketing and high-impact creative messaging.
• Lead TV, digital, social, website, advertising, and video media planning and execution.
• Develop and continuously optimize branded and unbranded communications and media assets.
• Establish performance goals and metrics to support data-driven campaign optimization.
• Collaborate with marketing, patient services, medical, legal, regulatory, compliance, sales, technology, advocacy, and commercial effectiveness teams.
• Manage agency partners, business cases, budgets, resource tracking, and scenario-based investment recommendations.

Requirements

• BS degree in marketing or a similar field.
• 10 years of pharmaceutical brand management or marketing experience in the biotechnology or pharmaceutical industry.
• Patient marketing experience in a fast-paced environment.
• Proven experience planning and executing multi-channel media programs, including website strategy.
• Strong analytical, communication, storytelling, marketing strategy, and execution skills.
• Experience managing external consultants and agencies.

Culture & Benefits

• Medical, dental, vision, mental health, wellbeing reimbursement, and Employee Assistance Program support.
• Paid time off, fertility and family-forming benefits, caregiver support, and flexible work schedules.
• 401(k) with company match, annual equity awards, ESPP, and company-paid life and disability insurance.
• Learning resources, workshops, leadership programs, mentorship, and networking opportunities.
• Employee resource groups, service and recognition programs, volunteering, and community engagement opportunities.