Senior Specialist - Field Marketing (Airline Technology)

Location: Windsor, UK; hybrid working with 2–3 days a week in the office

Company

hirify.global provides cloud-native airline software and a modular platform that supports more than 200 airlines across offer, order, settlement, and delivery processes.

What you will do

• Own account-based marketing programmes for priority airline accounts, including account planning, buying group engagement, personalised activities, follow-up, and reporting.
• Plan and execute demand generation and digital campaigns to create pipeline and manage marketing lead progression with Sales.
• Lead regional marketing events and executive engagement programmes from audience selection and invitations through on-site delivery, follow-up, and ROI measurement.
• Partner with Sales, Client Directors, Product Marketing, Digital Marketing, and regional teams to support opportunity acceleration.
• Analyse campaign performance, account engagement, and pipeline impact using data and AI tools.

Requirements

• 2–4+ years of experience in B2B marketing, preferably in enterprise SaaS, technology, or another complex B2B environment.
• Experience in ABM, enterprise marketing, field marketing, event operations, or integrated campaign execution.
• Experience working with Sales teams on account engagement, lead progression, and commercial outcomes.
• Experience with CRM and marketing technology ecosystems, including marketing automation, ABM, intent, and reporting platforms such as HubSpot, Salesforce, Eloqua, Marketo, 6sense, Demandbase, or similar.
• Strong project management, communication, prioritisation, and decision-making skills in a fast-paced global matrix organisation.

Nice to have

• Experience supporting enterprise sales organisations through ABM or field marketing.
• Experience in enterprise software, cloud technology, airline technology, travel technology, or aviation.
• Curiosity and judgement in adopting AI tools to improve productivity and marketing execution.

Culture & Benefits

• Hybrid remote/office working environment.
• Open, dynamic, and multicultural work environment.
• Opportunity to work on challenging airline technology and commercial marketing programmes.